After a robust outreach schedule, the branding team is wrapping up community outreach at 10:00 AM this Saturday with a meeting at the Norwalk Social Services Center, located at 11929 Alondra Blvd. Involvement in the outreach process has been steadily increasing and residents are encouraged to take this opportunity to participate.
Throughout this process many people have asked, “What is a brand?” A brand is what you think of when you hear a name. It is made up of visual elements such as a logo, but also certain statements that are true and genuine. As a part of this process, the branding team has been talking to residents to find out what makes Norwalk tick? What is special about this community? And what do people wish Norwalk would be that it isn’t?
All of the information gathered through community outreach will inform the creative process as Norwalk receives a new logo, tagline and an authentic identity that will propel the City forward into the future.
Online feedback will be collected through the end of the month. If you cannot make it to the community meeting this Saturday, ensure your voice is heard online at www.definingnorwalk.com.